The glass is the beginning. The story is all around it.
For BaoMao, we brought product, people and atmosphere together in photography and film. From the Crystal Collection campaign to all website content: not isolated images, but one recognisable brand world.
- Client
- BaoMao
- Our contribution
- Campaign photography, video & website content
- Website
- bao-mao.com
01 / Crystal Collection
One collection. Its own energy.
A glass in hand, a bold print, a look into the lens. The campaign centres on the people and moments around the product. Photography captures that energy; film sets it in motion.
02 / Campaign photography
Character in every frame.
Direct light, rich textures and personal moments. The glass remains recognisable, while each image brings its own character.
03 / Product in motion
From gesture to detail.
Alongside the campaign, short product films take a closer look at the glass. Movement, reflection and silhouette give it space — with the same attention we bring to photography.
Our perspective
The whole works when the details do.
From a flash-lit portrait to a soft product study: our expertise lies in that interplay. Light, framing and editing connect different images without making them all the same.
04 / The website as a stage
The brand world, online.
The website is part of the story. We created all content for bao-mao.com, from the first impression to the product collections. Here is how that photography finds its place in the shop.
05 / Behind the imagery
From image idea to one story.
On set, the imagery comes together. Portraits, product details and movement are not separate endpoints, but material for a coherent campaign. The website then shows our content working in context.
StudioKlijn: photography and video content. The website is shown as context for our work; this credit does not include website design or development.
Photography + film + content